The Belly Up hosts the fourth annual Rob Machado Foundation Benefit Concert on November 9 with acoustic performances by Matt Nathanson, Brett Dennen, Andrew Wessen (of GroupLove) and Timmy Curran. Proceeds will help fund environmental programs with a focus on children’s educational initiatives. Tickets are available at a variety of price points, including a pre-show meet and greet with Machado and the performers.
The event is organized by the Rob Machado Foundation, a California-based 501c(3) non-profit founded by Machado, one of the world’s most recognizable surfers as well as a committed environmentalist.
Founded over a decade ago, the Foundation’s primary mission is to educate and empower young people to make sustainable choices. Machado is directly involved in its many programs, often appearing at schools and volunteer events. Through environmental education and sustainability solutions, RMF works to keep single-use plastic out of watersheds by providing water filling stations to schools and public spaces. These stations provide a clean, healthful drink option for children and community members. RMF also provides innovative trash and recycling solutions at beaches, schools and surf events to protect waterways from waste and to save recyclables from entering the landfill.
A great example of the Foundation’s work was at the recent Switchfoot Bro-Am, a beach concert/surf contest attended by 13,000 people. The efforts of 90 volunteers resulted in the collection of nearly 3,000 pounds of waste. Recycling and composting diverted 83% of the waste (1.2 tons) from the landfill.
Machado was ranked among the top ten surfers for eleven straight years and was inducted into the Surfer’s Hall of Fame in 2000 and re-inducted in 2006.
More information and ticket information here.